APEX

CREATIVE DIRECTION BRANDING & WEB DESIGN

Creative Director for Apex Ski Boots since 2024! I did afull redesign of their website and brand in July 2025 and I manage the brand as well as handle graphic and web design and all ad creative. Been sending it on taking them from Gen X to Gen Z - streamlining brand and process across verticals and working directly with the CEO and marketing and social media managers.